Right Symbol

71-75, Shelton Street, London

PPC Service

Skyrocket Sales with Expert PPC Management

Boost your ROI by 20% or more with our data-driven PPC services. Our award-winning team leverages cutting-edge technology and proven strategies to deliver exceptional results. Request a free consultation today to learn how we can transform your paid search campaigns.

Book Your 30 Minutes Free Consultation

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Net Promoter Score

50+ Digital Experts

Get access to the marketing experts you need, from business consultants to digital marketers, to deliver the results your company demands.

10+ Years Track Record

Navigate (and succeed) in changing market conditions with a digital marketing partner that’s helped businesses like yours succeed for decades.

500+ Reviews

Across industries, roles, and goals, businesses endorse us because we make digital marketing easier, with turn-key solutions that grow bottom line.

In-House Technology

Accelerate your marketing ROI by 20% or more with our all-in-one revenue marketing platform and its toolkits for SEO, PPC, reporting, and more!

What's Included in Our PPC Management Services?

Right Symbol delivers a customized, all-inclusive solution for your PPC needs. We handle everything from campaign creation and implementation to ongoing management and optimization. Discover the powerful services driving over $2 million in client revenue and see how we can propel your business forward:

PPC Audit

Our comprehensive PPC audit goes beyond the surface, offering data-driven insights to optimize your pay-per-click strategy. A dedicated account manager will meticulously examine your account setup and delve into the health of your campaigns and ad groups.

Here’s what we uncover:

  • Competitor Landscape: We’ll analyze your competitor’s ad strategies, giving you a competitive edge.
  • Bidding Strategies: We’ll ensure your bids are optimized to maximize clicks and conversions within your budget.
  • Engaging Creatives: We’ll assess your ad copy, landing pages, and visuals to ensure they resonate with your target audience.
  • Accurate Tracking: We’ll verify your conversion tracking is set up correctly to provide valuable performance data.
  • Unveiling Hidden Opportunities: Our audit goes beyond the checklist, uncovering additional areas for improvement specific to your campaigns.

Armed with these insights, your account manager will craft a personalized PPC marketing strategy designed to propel your business forward.

Ad Creatives

Streamline your advertising with Right Symbol’s pay-per-click services. Our full-service approach eliminates the need for juggling freelancers or stretched in-house teams. We handle everything, from crafting captivating ad creatives to building targeted landing pages, ensuring a smooth and efficient campaign launch.

  • Focus on what matters: Skip the back-and-forth and free up your resources. We’ll handle the nitty-gritty of campaign setup, design, copywriting, landing page creation, and even audio/video ad production.
  • Outpace the competition: Get your campaigns up and running faster than ever. Our in-house team keeps the process agile, allowing you to capitalize on market opportunities.
  • Attract and convert your ideal audience: We don’t just create ads, we craft compelling experiences designed to resonate with your target market, driving conversions and achieving your marketing goals.

First-Party Data Activation

Tired of clunky and time-consuming methods for using your valuable first-party data in digital advertising? At Right Symbol, we make it simple and efficient.

Our pay-per-click (PPC) advertising services empower you to leverage your first-party data seamlessly. Collect, store, and activate your customer information – CRM data, user lists, and even website visitor details – directly within your preferred ad platforms like Google Ads and Facebook Advertising.

Say goodbye to manual processes and hello to a streamlined approach.

Here’s what fuels your PPC success with Right Symbol:

  • Effortless first-party data activation
  • Integration with leading ad platforms
  • Utilize diverse data sources: CRM, user lists, website data

The results speak for themselves: our clients have achieved an average 20% improvement in PPC return on investment (ROI) by harnessing the power of their first-party data.

Full-Funnel ROI Tracking

Gain an unprecedented understanding of your pay-per-click investment’s return with our comprehensive full-funnel tracking. This innovative approach goes beyond clicks to reveal the complete customer journey, pinpointing the exact channels, ad campaigns, and even URLs that influence conversions.

Empowered by this in-depth data, you can:

  • Drive Smarter Decisions: Make data-backed choices about your PPC strategy, optimizing for maximum effectiveness.
  • Maximize Profitability: Allocate your advertising budget strategically, directing resources towards the campaigns that generate the highest return.
  • Prove Your Value: Clearly demonstrate to stakeholders the tangible impact of your (and PPC’s) efforts on achieving key business goals.

Bid Management

Stop Wasting Money on Ads. Get More Out of Every Rupee.

Right Symbol’s PPC management includes advanced bid strategies to:

  • Block Fraudulent Clicks: Protect your budget from fake clicks that drain your resources.
  • Maximize Return on Investment: Our experts fine-tune bids to get you the most conversions for your ad spend.
  • Hit Your Goals on Autopilot: AI-powered bid management ensures you stay within your monthly budget.

Focus on What Matters.

With Right Symbol handling the complexities of bid management, your team has more time to dedicate to high-impact projects.

Landing Page Optimization

Turn Clicks into Customers: Right Symbol’s pay-per-click (PPC) advertising goes beyond just generating clicks. We help you maximize your return on investment (ROI) with conversion-focused landing pages.

Expert Guidance and Proven Templates: Our in-house conversion rate optimization (CRO) team will work with you to craft high-performing landing pages. Plus, you’ll gain access to our library of pre-built, revenue-driving templates to jumpstart your success.

Measurable Results: Right Symbol’s clients have seen an impressive 11% increase in leads captured through their landing pages. Let us help you achieve similar results!

What's Included in Our PPC Management Services?

Right Symbol delivers a customized, all-inclusive solution for your PPC needs. We handle everything from campaign creation and implementation to ongoing management and optimization. Discover the powerful services driving over $2 million in client revenue and see how we can propel your business forward:

PPC Audit

PPC Audit

Our comprehensive PPC audit goes beyond the surface, offering data-driven insights to optimize your pay-per-click strategy. A dedicated account manager will meticulously examine your account setup and delve into the health of your campaigns and ad groups.

Here’s what we uncover:

  • Competitor Landscape: We’ll analyze your competitor’s ad strategies, giving you a competitive edge.
  • Bidding Strategies: We’ll ensure your bids are optimized to maximize clicks and conversions within your budget.
  • Engaging Creatives: We’ll assess your ad copy, landing pages, and visuals to ensure they resonate with your target audience.
  • Accurate Tracking: We’ll verify your conversion tracking is set up correctly to provide valuable performance data.
  • Unveiling Hidden Opportunities: Our audit goes beyond the checklist, uncovering additional areas for improvement specific to your campaigns.

Armed with these insights, your account manager will craft a personalized PPC marketing strategy designed to propel your business forward.

Ad Creatives

Ad Creatives

Streamline your advertising with Right Symbol’s pay-per-click services. Our full-service approach eliminates the need for juggling freelancers or stretched in-house teams. We handle everything, from crafting captivating ad creatives to building targeted landing pages, ensuring a smooth and efficient campaign launch.

  • Focus on what matters: Skip the back-and-forth and free up your resources. We’ll handle the nitty-gritty of campaign setup, design, copywriting, landing page creation, and even audio/video ad production.
  • Outpace the competition: Get your campaigns up and running faster than ever. Our in-house team keeps the process agile, allowing you to capitalize on market opportunities.
  • Attract and convert your ideal audience: We don’t just create ads, we craft compelling experiences designed to resonate with your target market, driving conversions and achieving your marketing goals.

First-Party Data Activation

First-Party Data Activation

Tired of clunky and time-consuming methods for using your valuable first-party data in digital advertising? At Right Symbol, we make it simple and efficient.

Our pay-per-click (PPC) advertising services empower you to leverage your first-party data seamlessly. Collect, store, and activate your customer information – CRM data, user lists, and even website visitor details – directly within your preferred ad platforms like Google Ads and Facebook Advertising.

Say goodbye to manual processes and hello to a streamlined approach.

Here’s what fuels your PPC success with Right Symbol:

  • Effortless first-party data activation
  • Integration with leading ad platforms
  • Utilize diverse data sources: CRM, user lists, website data

The results speak for themselves: our clients have achieved an average 20% improvement in PPC return on investment (ROI) by harnessing the power of their first-party data.

Full-Funnel ROI Tracking

Full-Funnel ROI Tracking

Gain an unprecedented understanding of your pay-per-click investment’s return with our comprehensive full-funnel tracking. This innovative approach goes beyond clicks to reveal the complete customer journey, pinpointing the exact channels, ad campaigns, and even URLs that influence conversions.

Empowered by this in-depth data, you can:

  • Drive Smarter Decisions: Make data-backed choices about your PPC strategy, optimizing for maximum effectiveness.
  • Maximize Profitability: Allocate your advertising budget strategically, directing resources towards the campaigns that generate the highest return.
  • Prove Your Value: Clearly demonstrate to stakeholders the tangible impact of your (and PPC’s) efforts on achieving key business goals.

Bid Management

Bid Management

Stop Wasting Money on Ads. Get More Out of Every Rupee.

Right Symbol’s PPC management includes advanced bid strategies to:

  • Block Fraudulent Clicks: Protect your budget from fake clicks that drain your resources.
  • Maximize Return on Investment: Our experts fine-tune bids to get you the most conversions for your ad spend.
  • Hit Your Goals on Autopilot: AI-powered bid management ensures you stay within your monthly budget.

Focus on What Matters.

With Right Symbol handling the complexities of bid management, your team has more time to dedicate to high-impact projects.

Landing Page Optimization

Landing Page Optimization

Turn Clicks into Customers: Right Symbol’s pay-per-click (PPC) advertising goes beyond just generating clicks. We help you maximize your return on investment (ROI) with conversion-focused landing pages.

Expert Guidance and Proven Templates: Our in-house conversion rate optimization (CRO) team will work with you to craft high-performing landing pages. Plus, you’ll gain access to our library of pre-built, revenue-driving templates to jumpstart your success.

Measurable Results: Right Symbol’s clients have seen an impressive 11% increase in leads captured through their landing pages. Let us help you achieve similar results!

Over 10 Years of PPC Success:
See How We Can Help

Every business is unique, with distinct audiences and market landscapes. At Right Symbol, with over a decade of experience and a Google Premier Partner badge to our name, we’ve discovered that cookie-cutter PPC plans just don’t cut it. That’s why we specialize in crafting bespoke pay-per-click campaigns tailored to your specific needs.

CUSTOM PPC PLANS

Starting at

$600 / month

INCLUDED IN ALL PLANS:

How we determine pricing?

Discuss your business goals

We begin by understanding your company's unique goals. We'll discuss your short-term objectives and long-term aspirations to tailor a PPC strategy that propels you forward.

Analyze your market

Next, we'll delve deep into your industry. We'll analyze your business competitors and specifically examine the PPC landscape within your niche. This intel helps us craft the most effective plan for your campaign.

Review your strategic objectives

What are the key objectives driving your PPC strategy? Do you aim to maximize your return on ad spend (ROAS)? Perhaps you prioritize targeting high-value keywords to attract premium leads. Whatever your goals, we'll design a plan that seamlessly aligns with your priorities.

Over 10 Years of PPC Success:
See How We Can Help

Every business is unique, with distinct audiences and market landscapes. At Right Symbol, with over a decade of experience and a Google Premier Partner badge to our name, we’ve discovered that cookie-cutter PPC plans just don’t cut it. That’s why we specialize in crafting bespoke pay-per-click campaigns tailored to your specific needs.

CUSTOM PPC PLANS

Starting at

$600 / month

How we determine pricing?

Discuss your business goals

We begin by understanding your company's unique goals. We'll discuss your short-term objectives and long-term aspirations to tailor a PPC strategy that propels you forward.

Analyze your market

Next, we'll delve deep into your industry. We'll analyze your business competitors and specifically examine the PPC landscape within your niche. This intel helps us craft the most effective plan for your campaign.

Review your strategic objectives

What are the key objectives driving your PPC strategy? Do you aim to maximize your return on ad spend (ROAS)? Perhaps you prioritize targeting high-value keywords to attract premium leads. Whatever your goals, we'll design a plan that seamlessly aligns with your priorities.

INCLUDED IN ALL PLANS:

Supercharge Your PPC Campaigns.

Partner with Right Symbol.

 Right Symbol is your one-stop solution for PPC management.
We take the reins, freeing you to focus on running your business, while still delivering exceptional results.

Reclaim Your Time

Our expert team handles everything, from campaign creation to ongoing optimization. You’ll receive regular reports and insights, with dedicated account managers available to discuss strategy and goals.

Accelerated ROI

Leverage our team of 50+ specialists and access to billions of data points. Launch smarter campaigns faster and drive significant revenue increases. Our clients typically see a 20% improvement in PPC performance.

Grow Your Bottom Line

Our data-driven and expert-led strategies are built to deliver tangible results. In the last five years alone, we’ve helped clients capture over $2 million in additional revenue.

Seamless PPC Management

Advertise across platforms and unlock new avenues like programmatic advertising. Our comprehensive solutions make managing your PPC campaigns effortless.

We Think Different

Disruptive Marketing Ideas To Accelerate The Businesses

My website isn’t getting enough traffic

We’re unable to hit our SQL and revenue goals

My website isn’t generating enough leads

My CPL from digital ad campaigns is too high

Trusted by over 500 of the world’s leading companies

FAQs about PPC services

PPC, or pay-per-click, is an online advertising model where businesses only pay when someone clicks on their ad. These ads can appear on search engines, websites, and social media platforms.

Benefits of PPC Advertising

PPC advertising offers several advantages for businesses looking to expand their online reach and boost sales. Here are some of the key reasons to consider incorporating PPC campaigns into your marketing strategy:

  1. Cost-Effective Advertising: Compared to traditional advertising methods like print or television, PPC provides a more cost-efficient way to reach your target audience. You only pay when someone clicks on your ad, ensuring your budget is directed towards genuine interest in your product or service.

  2. Fast Results: Unlike SEO (search engine optimization) or email marketing, which can take time to yield results, PPC campaigns can start driving traffic to your website within a week of launch. This makes PPC ideal for businesses seeking a quicker return on their investment.

  3. Measurable Performance: PPC platforms offer comprehensive analytics that allow you to track the performance of your campaigns in detail. You can see metrics like clicks, conversions, and cost-per-click (CPC), enabling you to optimize your campaigns for better results.

  4. Highly Targeted Audience: PPC advertising allows you to target your ideal customers with laser precision. You can define your target audience based on demographics, interests, online behavior, and even purchase intent. This ensures your ads are reaching the most qualified leads, maximizing your chances of conversion.

  5. Increased Conversions: By directing users to targeted landing pages designed to convert clicks into sales or leads, PPC campaigns can significantly improve your conversion rates.

  6. Revenue Growth: By attracting high-quality traffic that is actively interested in what you offer, PPC campaigns can lead to a substantial increase in your revenue. The targeted nature of PPC ensures you're reaching users who are more likely to convert, ultimately boosting your bottom line.

In essence, PPC advertising provides a data-driven approach to online marketing, allowing you to target the right audience with the right message at the right time. This targeted approach combined with measurable results makes PPC a valuable tool for businesses of all sizes.

The specific services offered by PPC providers can vary, but common offerings include:

  • Campaign management: This includes creating, launching, and monitoring your PPC campaigns across various platforms like Google Ads and Bing Ads.
  • Keyword research and targeting: Identifying the most relevant keywords for your target audience and bidding on those keywords.
  • Ad copywriting: Crafting compelling ad copy that grabs attention and entices users to click.
  • Landing page optimization: Ensuring your landing pages are optimized to convert clicks into leads or sales.
  • Performance reporting: Providing regular reports on the performance of your PPC campaigns.

While the specific offerings can vary by provider and chosen plan, most PPC management services will typically include the following:

  • Campaign setup and management across platforms: This involves creating and launching your PPC campaigns on major platforms like Google Ads and Bing Ads, ensuring they run smoothly and effectively.
  • Keyword research and targeting: Identifying the most relevant keywords your target audience searches for and strategically incorporating them into your campaigns to maximize visibility.
  • Bid management: Optimizing your bids for chosen keywords to ensure competitiveness and cost-effectiveness, balancing ad spend with desired results.
  • Regular performance reporting: Providing you with clear and insightful reports that track the progress of your campaigns. These reports will typically detail aspects like clicks, impressions, conversions, and costs, allowing you to gauge campaign effectiveness and make adjustments as needed.

The amount you'll spend on PPC services can vary depending on several factors. However, to give you a general idea, small and mid-sized businesses typically invest somewhere between $9,000 and $10,000 per month on PPC.

Managing a successful PPC campaign requires ongoing effort and expertise. Here's why working with a PPC agency can be beneficial:

  • No need for in-house PPC expertise: Agencies have the knowledge and experience to run effective PPC campaigns, eliminating the need for you to train your own staff.
  • Saves you time: PPC management is time-consuming. Agencies can handle the day-to-day tasks, freeing up your time to focus on running your business.
  • Achieve your goals: A qualified agency understands your goals and can create a PPC campaign tailored to achieve them.
  • Expert knowledge: PPC agencies employ specialists who stay up-to-date on the latest PPC trends and best practices.

By leveraging the expertise of a PPC management company, you can ensure your PPC campaigns are running smoothly and delivering the results you desire.

If you’re a business owner that spends their time writing checks, ordering inventory, and managing a business, it’s unlikely that you have time to run PPC campaigns.

That’s where agencies come in. Hiring a PPC agency to manage your campaign is one of the smartest business moves you can make since you likely won’t have all the time necessary to dedicate to nurturing your PPC campaign.

Check out a few added benefits of hiring a PPC services agency below:

Skip training someone to be literate in all things PPC

Are you a PPC expert? If you’ve never studied PPC before, there’s a lot to cover. If you want a campaign to be successful, it’s important to become extremely knowledgeable about PPC, how it works, and the different strategies that are a part of a campaign.

If you’ve never studied PPC marketing before, it’s a difficult feat to accomplish — especially when you’re running a business of your own.

Another option is to train someone on your team to be literate in all things PPC — but this isn’t the best option either if you don’t want to be down one employee.

When you hire a PPC management agency, you avoid having to learn, or train someone in PPC, and you can just leave it to the pros!

It saves you time

When you hire a PPC management company, it saves you tons of time.

Remember how we mentioned becoming an expert? That takes time, and if you or one of your employees are planning on doing so, it’ll eat up a lot of hours.

Not to mention, you need to consistently monitor your PPC campaign and if you don’t, you likely won’t see results.

Checking in on a campaign every day while running a business can be difficult work, so why not hire someone to do it for you?

You get exactly what you’re after

If you’re looking to create PPC ads, target specific keywords, target specific demographics, and start a remarketing campaign, an agency will understand.

A PPC services agency will be able to provide you with exactly what you’re looking for in terms of a PPC campaign, and they’ll ensure that you see results.

They’re the experts

Professionals who work at PPC management company are experts in their field. If they weren’t, they wouldn’t be working for an agency!

They’ve clocked thousands of hours of training in their craft, and they truly know the ins and outs of a successful, effective PPC campaign.

When it comes to a strategy that can easily improve the success of your business, why mess around? Hire an expert to do the job for you!

Boost Your PPC Performance and Drive Results

Are you looking to get more out of your pay-per-click (PPC) advertising campaigns? By optimizing your PPC strategy, you can significantly increase your return on investment (ROI).

Here’s how we can help:

  • Targeted Campaigns: We’ll pinpoint the ideal audience for your business, ensuring your ads reach the right people at the right time.
  • Compelling Ad Copy: We’ll craft persuasive ad copy that grabs attention and entices clicks.
  • Landing Page Optimization: We’ll make sure your landing pages are conversion-focused, turning clicks into customers.
  • Data-Driven Decisions: We’ll constantly analyze your campaign data to identify areas for improvement and maximize your ROI.

Benefits of Increased PPC ROI:

  • Grow Brand Awareness: Reach a wider audience and establish your brand as a leader in your industry.
  • Generate More Leads: Attract high-quality leads that are more likely to convert into sales.
  • Boost Sales and Revenue: Drive significant growth in your sales and overall revenue.
  • Make Smarter Marketing Decisions: Gain valuable insights to inform your broader marketing strategy.

Ready to take your PPC campaigns to the next level?

Contact us today for a free consultation and learn how we can help you achieve your business goals. Give us a ring at +1 (347) 486-6388

View all deliverables in our PPC management services

Features
Lite
Pro
Most Popular
Enterprise

Investment

Ad Spend Limit

$100 – $5,000/month ad spend (paid to networks)

$5,000 – $30,000/month ad spend (paid to networks)

$30,001+/monthly ad spend (paid to networks)

Initial Optimization

$1,200 (First Month’s Management including Campaign Audit)

$2,250 (First Month’s Management, including Campaign Audit, Creative Development)

$5,800 (First Month’s Management, including Campaign Audit, Creative Development)

Progressive monthly management cost:

$600

$975 or 15% of spend, whichever is higher

12% of ad spend +$250/mo. platform fee

Included Networks

Google PPC Network

Google Local Services Ads

Bing PPC Networks

Google Text Ad Remarketing & Banner Remarketing (if banner ads are included, provided by the client, or creative banner design is paid for)

Google customer match & audience match

Google Shopping Management

Management Deliverables

500+ SMEs behind campaign driving results

Initial campaign development & strategy

Advanced keyword research and selection

2,000 Keywords

10,000 Keywords

10,000 Keywords

Industry analysis

Ad campaign copywriting

Ad copy performance testing

Ongoing keyword development and tweaking

Dynamic keyword insertion into ads

Google analytics integration & goal tracking

Strategic bid management

PPC account settings monitoring (Ex. Geotargeting)

Campaigns will be managed through client’s SEM accounts for (client will retain Admin/owner access of all campaigns created)

Up to two personal consultations per month

Monitoring clicks, conversions and click fraud activity

Setup and management of rule based bidding

International PPC campaign management (Addtl. fees may apply)

Creative Deliverables

Setup of 1 FunnelsFX Landing Page template

Display Ad Creatives (One Time)

One Time: 2 sets rapid display ads – 16 ads total (8 images per set)

One Time: Up to 3 Sets of Custom Layout Display Ads – 24 Ads Total (8 images per set)

International Campaigns (SEM Only) – Each additional language monthly management cost:

$275

$275

Performance Reporting

Monthly performance & analysis reporting

Website conversion analysis reporting

Omni-channel customer journey tracking and reporting

Federated Ad CLID Pool for tracking calls to specific paid ad campaign

Shared pool (Up to 25 concurrent Paid Advertising visitors)

Shared pool (Up to 50 concurrent Paid Advertising visitors)

Add Ons

Display Ads: Rapid CTA Layout – 4 Variation Sets for A/B Testing of 8 Sizes Each (32 Display Ads Total) & No Client Edits Included

$600/month

$600/month

$600/month

Display Ads: Rapid CTA Layout – 6 Demographic / Age Cohort Sets of 8 Display Sizes (48 Display Ads Total) & No Client Edits Included

$750/month

$750/month

$750/month

B2B Display Ads: Rapid CTA Layout – 10 Industry Ad Sets of 8 Display Sizes (80 Display Ads Total) & No Client Edits Included

$1,200/month

$1,200/month

$1,200/month

Display Ads: Custom Layout – 1 Set of 8 Sizes & Up to 2 round of client edits

$900/month

$900/month

$900/month

Social Media Advertising

$975/month

$975/month

$975/month

Landing page performance testing

$1,500/month

$1,500/month

$1,500/month

Translation Services

Website conversion analysis implementation

View all deliverables in our PPC management services

LITE

Investment

Ad Spend Limit

$100 – $5,000/month ad spend (paid to networks)

Initial Optimization

$1,200 (First Month’s Management including Campaign Audit)

Progressive monthly management cost:

$600

Included Networks

Google PPC Network

Management Deliverables

500+ SMEs behind campaign driving results

Initial campaign development & strategy

Advanced keyword research and selection

2,000 Keywords

Industry analysis

Ad campaign copywriting

Ad copy performance testing

Ongoing keyword development and tweaking

Dynamic keyword insertion into ads

Google analytics integration & goal tracking

Strategic bid management

PPC account settings monitoring (Ex. Geotargeting)

Campaigns will be managed through client’s SEM accounts for (client will retain Admin/owner access of all campaigns created)

Up to two personal consultations per month

Monitoring clicks, conversions and click fraud activity

Setup and management of rule based bidding

Performance Reporting

Monthly performance & analysis reporting

Omni-channel customer journey tracking and reporting

Add Ons

Display Ads: Rapid CTA Layout – 4 Variation Sets for A/B Testing of 8 Sizes Each (32 Display Ads Total) & No Client Edits Included

$600/month

Display Ads: Rapid CTA Layout – 6 Demographic / Age Cohort Sets of 8 Display Sizes (48 Display Ads Total) & No Client Edits Included

$750/month

B2B Display Ads: Rapid CTA Layout – 10 Industry Ad Sets of 8 Display Sizes (80 Display Ads Total) & No Client Edits Included

$1,200/month

Display Ads: Custom Layout – 1 Set of 8 Sizes & Up to 2 round of client edits

$900/month

Social Media Advertising

$975/month

Landing page performance testing

$1,500/month

Translation Services

Website conversion analysis implementation

PRO

Most Popular

Investment

Ad Spend Limit

$5,000 – $30,000/month ad spend (paid to networks)

Initial Optimization

$2,250 (First Month’s Management, including Campaign Audit, Creative Development)

Progressive monthly management cost:

$975 or 15% of spend, whichever is higher

Included Networks

Google PPC Network

Google Local Services Ads

Bing PPC Networks

Google Text Ad Remarketing & Banner Remarketing (if banner ads are included, provided by the client, or creative banner design is paid for)

Google customer match & audience match

Google Shopping Management

Management Deliverables

500+ SMEs behind campaign driving results

Initial campaign development & strategy

Advanced keyword research and selection

10,000 Keywords

Industry analysis

Ad campaign copywriting

Ad copy performance testing

Ongoing keyword development and tweaking

Dynamic keyword insertion into ads

Google analytics integration & goal tracking

Strategic bid management

PPC account settings monitoring (Ex. Geotargeting)

Campaigns will be managed through client’s SEM accounts for (client will retain Admin/owner access of all campaigns created)

Up to two personal consultations per month

Monitoring clicks, conversions and click fraud activity

Setup and management of rule based bidding

International PPC campaign management (Addtl. fees may apply)

Creative Deliverables

Setup of 1 FunnelsFX Landing Page template

Display Ad Creatives (One Time)

One Time: 2 sets rapid display ads – 16 ads total (8 images per set)

International Campaigns (SEM Only) – Each additional language monthly management cost:

$275

Performance Reporting

Monthly performance & analysis reporting

Website conversion analysis reporting

Omni-channel customer journey tracking and reporting

Federated Ad CLID Pool for tracking calls to specific paid ad campaign

Shared pool (Up to 25 concurrent Paid Advertising visitors)

Add Ons

Display Ads: Rapid CTA Layout – 4 Variation Sets for A/B Testing of 8 Sizes Each (32 Display Ads Total) & No Client Edits Included

$600/month

Display Ads: Rapid CTA Layout – 6 Demographic / Age Cohort Sets of 8 Display Sizes (48 Display Ads Total) & No Client Edits Included

$750/month

B2B Display Ads: Rapid CTA Layout – 10 Industry Ad Sets of 8 Display Sizes (80 Display Ads Total) & No Client Edits Included

$1,200/month

Display Ads: Custom Layout – 1 Set of 8 Sizes & Up to 2 round of client edits

$900/month

Social Media Advertising

$975/month

Landing page performance testing

$1,500/month

Translation Services

Website conversion analysis implementation

ENTERPRISE

Investment

Ad Spend Limit

$30,001+/monthly ad spend (paid to networks)

Initial Optimization

$5,800 (First Month’s Management, including Campaign Audit, Creative Development)

Progressive monthly management cost:

12% of ad spend +$250/mo. platform fee

Included Networks

Google PPC Network

Google Local Services Ads

Bing PPC Networks

Google Text Ad Remarketing & Banner Remarketing (if banner ads are included, provided by the client, or creative banner design is paid for)

Google customer match & audience match

Google Shopping Management

Management Deliverables

500+ SMEs behind campaign driving results

Initial campaign development & strategy

Advanced keyword research and selection

10,000 Keywords

Industry analysis

Ad campaign copywriting

Ad copy performance testing

Ongoing keyword development and tweaking

Dynamic keyword insertion into ads

Google analytics integration & goal tracking

Strategic bid management

PPC account settings monitoring (Ex. Geotargeting)

Campaigns will be managed through client’s SEM accounts for (client will retain Admin/owner access of all campaigns created)

Up to two personal consultations per month

Monitoring clicks, conversions and click fraud activity

Setup and management of rule based bidding

International PPC campaign management (Addtl. fees may apply)

Creative Deliverables

Setup of 1 FunnelsFX Landing Page template

Display Ad Creatives (One Time)

One Time: Up to 3 Sets of Custom Layout Display Ads – 24 Ads Total (8 images per set)

International Campaigns (SEM Only) – Each additional language monthly management cost:

$275

Performance Reporting

Monthly performance & analysis reporting

Website conversion analysis reporting

Omni-channel customer journey tracking and reporting

Federated Ad CLID Pool for tracking calls to specific paid ad campaign

Shared pool (Up to 25 concurrent Paid Advertising visitors)

Add Ons

Display Ads: Rapid CTA Layout – 4 Variation Sets for A/B Testing of 8 Sizes Each (32 Display Ads Total) & No Client Edits Included

$600/month

Display Ads: Rapid CTA Layout – 6 Demographic / Age Cohort Sets of 8 Display Sizes (48 Display Ads Total) & No Client Edits Included

$750/month

B2B Display Ads: Rapid CTA Layout – 10 Industry Ad Sets of 8 Display Sizes (80 Display Ads Total) & No Client Edits Included

$1,200/month

Display Ads: Custom Layout – 1 Set of 8 Sizes & Up to 2 round of client edits

$900/month

Social Media Advertising

$975/month

Landing page performance testing

$1,500/month

Translation Services

Website conversion analysis implementation

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Testimonials

What Our Client’s Say

“ Analytical mind and great skills ”

I had the pleasure of working with Right Symbol. Their broad product knowledge, analytical mind, and great people skills make them a well-rounded digital transformer. Having them as a part of any team will make the work more enjoyable and efficient.

“ I personally learned a lot with team ”

I had the opportunity to work with Right Symbol on a regular basis on our project, and it has always been a pleasure. I personally learned a lot about digital strategies while working with them. I wish the team the best of luck for future ventures. Stay in touch, and we will keep growing!

" Result-driven strategies "

I recommend Right Symbol for your digital marketing needs. Their excellent attitude towards the product and their result-driven strategies make them different. They are creative, passionate, and result-oriented. I am looking forward to working with them again in the future.